Business Insider’s Oil Paint Video

Business Insider recently made a video about the expense of oil paint. It covers very little of everything and, yet almost nothing.

I have mixed feelings about this. On one hand, I feel their validates the craft, and makes the art collectors feel more secure about purchasing a painting.

But, on the other hand, it deters would be artists from even trying the medium.

Oil paint is no longer made from mummies, or cow pee. Yes, there are some pigments that can be $50 per tube, but you don’t need to use those pigments.

Oil paint isn’t as expensive as you would think, at least initially. There is no reason for anyone not to buy a set and try it and see if it resonates with your inner artist.

A good set of colors, Titanium White, Burnt Umber, Hansa Yellow Light, Ultramarine Blue and Quinacridone Red, are all you need to get started. (Or other variations of white, brown, red, yellow and blue.)

Furthermore, you can buy a canvas pad with 12 sheets, or you can paint directly into a sketchbook for practice. The sketchbook will require gesso to prepare the paper for oils. Not a big deal.

The real cost of oil painting is the dedication and years of serious work to become remotely good, and, therefore over time, yes, the cost will be very expensive for both the artist and the art collectors.

Or maybe this video has something a bit more sinister about it. Perhaps this is propaganda to validate Winsor & Newton to raise their cost of oil paint tubes. 

Yes, sure enough, they raised their prices yet again. Ugh. Just enough to where most people will be put off trying the medium, or me trying out a new color. They are shooting themselves in the foot there, to be honest with you.